The Creative Industries in the UK’s Export Strategy

04 November 2021

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Eliza Easton

Eliza Easton

Founder, Erskine Analysis. Previously Deputy Director at the Creative PEC

This brief is based upon the findings of our latest research into the features and barriers facing the UK's creative industries exports, part of a discussion paper by PEC researchers from Newcastle University

*Note: Unscheduled revisions were made to the 2019 exports of goods data on 18 March 2022 as a result of corrections applied to the Overseas Trade in Goods statistics 2015 to 2019 by HMRC. This means that the estimate for the UK Creative Industries Exports of Goods is now £13.8bn. Further information on these corrections can be found on the UK Trade Info website.

The UK is a leading exporter of cultural and creative trade. In 2019, £37.9bn of services and £20.1bn in goods were exported by the UK’s creative industries alone.

Of course, the COVID-19 pandemic has created new barriers for the UK's creative exporters. But that is not the full picture.

There is much more that needs to be done to ensure that our creative industries remain competitive on the world stage. To make sure that we don't fall behind other nations, the UK should properly integrate its creative industries into its long term strategic exports strategies.

This brief will provide policy makers with insights, data and recommendations for how to make sure that the UK's creative industries maintain their leading place in global markets.

You can read the full discussion paper here.

Please reference this paper as:

Easton, E. (2021) The Creative Industries in the UK’s Export Strategy. London: Creative Industries Policy and Evidence Centre and Nesta. Available from:

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