creative technologies

person wearing VR Headset while standing in front of TV screen

Mapping the R&D landscape for creative technologies

by Juan Mateos-Garcia
Geography of the Creative Industries, R&D and Innovation

Creative technologies (“CreaTech”) will play an increasingly big role driving innovation and growth in the creative industries. The pandemic has only accelerated investment and interest in CreaTech, particularly in culture,… Read More »Mapping the R&D landscape for creative technologies

Beyond the early adopter: widening the appeal for virtual reality

by Catherine Allen, Dr Jenny Kidd, Dr Eva Nieto McAvoy
R&D and Innovation

How the cultural industries can increase the adoption of immersive technologies for mainstream audiences Virtual reality worlds. Procedurally generated landscapes. Live immersive experiences. This sort of technology used to be… Read More »Beyond the early adopter: widening the appeal for virtual reality

creative technologies

Mapping the R&D landscape for creative technologies

Beyond the early adopter: widening the appeal for virtual reality

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