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Pearl Wang Haoqing – China

Director, Center for Global Cooperation and Education Development, USC-SJTU Institute of Cultural and Creative Industry, Deputy Director, Global Communication Research Institute, Shanghai Jiao Tong University (SJTU), China

Dr. Pearl Wang is a cross-boundary investigator bridging industry and academia. Closely working with the industry, she teaches courses of Cultural and Creative Industry Survey and Virtual Contents Creative and Production on campus. In addition to her professorship at Shanghai Jiao Tong University (SJTU), she is a city-level entrepreneurship mentor, exhibition planner and city cultural planning consultant in China. Currently she also serves as Director of the Committee of Branding Overseas of China Association of National Advertisers. Collaborating with the UK scholars and practitioners, she was the Chinese Principal Investigator of the AHRC-funded UK-China co-research project ‘Immersive Innovative and Interactive Experiences’ (IIIE) in 2019 and ‘Cloud-based Virtual Film Production’ in 2021


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