The implications for policymakers emerging from this work are explored in our Policy Briefing: The Creative Industries in the UK’s Export Strategy.
The evidence base on the international trade in the Creative Industries is still partial and characterised by several gaps. We know that official statistics are unable to capture all creative industries’ trade, particularly that which happens online. The Creative Industries Policy and Evidence Centre has, therefore, been seeking new data sources to better understand the opportunities and risks which policymakers need to be aware of with regards to questions of creative trade.
This paper makes use of a survey that was collected by the consultancy firm BVA BDRC on behalf of the Creative Industries Council for their Access to Finance Report.
Naturally this questionnaire is very rich with information on finance, but it also contains additional items on several other topics, including trade. The survey of consists of 575 firms mapped into one of the nine creative sectors, as defined by the Department of Digital, Culture, Media and Sport: Advertising and Marketing; Architecture; Crafts; Design and designer fashion; Film, TV, video, radio and photography; IT, software, computer services and computer games; Publishing; Museums, galleries and libraries; Music, performing and visual arts.
Findings from the survey include:
Please reference this paper as:
Di Novo, S; Fazio, G and Maioli, S. (2021) Creative firms and trade. London: Creative Industries Policy and Evidence Centre and Newcastle University. Available from: https://www.pec.ac.uk/discussion-papers/creative-firms-and-trade
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